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Master Electronics Hires Industry Veteran as Director of Marketing

April 09, 2015

Santa Monica, CA – April 6, 2015 – Master Electronics, a leading distributor of electromechanical, interconnect, and passive components, today announced the hire of industry veteran, Nancy Bateman-Kocsis.   Often referred to simply as “Bateman” to her colleagues, clients and friends, Nancy has represented some of the biggest publishing names in the high-tech media world for nearly 25 years.

 

 

Before moving to media sales in 1992, Nancy served for seven years in a creative capacity at a Beverly Hills advertising agency, and as the Marketing Communications Manager for a Los Angeles area display manufacturer.  From there, Nancy enjoyed sales and management positions, surviving six acquisitions involving Chilton, Capital Cities, Disney, Cahners Business Information, Reed Elsevier, Advantage Business Media and finally, SAE International.

 

In her new role, Bateman is tasked with streamlining the company’s message to a global audience as the company looks forward to its 50th anniversary in 2017.  Nancy’s creativity and expertise will offer Master Electronics a new approach to reach engineering and procurement professionals.  Utilizing traditional tactics like print & digital media, non-traditional social and ambient media, as well as video and mobile messaging, Bateman plans to create an exciting environment for Master Electronics, and their suppliers, to connect with existing and future customers easier, faster, better.

“Nancy’s extensive industry background and media knowledge will be invaluable to us at Master,” said Amir Nizam, Vice President at Master Electronics, “I am excited to have Nancy on our team and look forward to working with her as we enter this new phase of marketing for the company.”

 

 About Master Electronics

Master Electronics is a leading authorized electronic component distributor, dedicated to stocking a breadth of products.  Founded in 1967, Master Electronics supplies top quality components for industrial, military, medical, aerospace and consumer applications.

The company offers customers over 400,000 unique, in-stock part numbers for immediate delivery.  Master Electronics is franchised for over 250 suppliers including world-class brands such as ebm-papst, Honeywell, ITT Cannon, Omron Electronics, Panasonic and TE Connectivity. 

Master Electronics has 9 stocking locations in North America, plus 2 locations in Asia, each staffed with a knowledgeable and service-driven sales force, making Master the preferred supplier to industry leaders and engineers worldwide.

For more information go to www.masterelectronics.com

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